Monday, 25 March 2013
Paris Hilton Kidnaps The Kardashian Sisters In New Ford Advert
If you’ve never imagined having the Kardashians bound, gagged, and in your trunk, you’ll never have to because Ford motors has painted the image for us all.
JWT India, the company that makes ad campaigns for Ford Figo in India, released an ad depicting all three Kardashian girls in the back of a car being driven by Paris Hilton with the tag line:
“Leave your worries behind with Figo’s extra large boot.”
It was presumably supposed to be a joke.
Needless to say, Ford has apologized:
“The posters are contrary to the standards of professionalism and decency within Ford and our agency partners.”
According to the companies at fault:
“This was the result of individuals acting without proper oversight…”
Who thought this was a good idea?! That was definitely a desperate and offensive attempt at the spotlight.